About Us

Inovatex Apparel. Bringing innovation to textiles.

Inovatex Apparel offers dependable, thoughtfully sourced end-to-end product development solutions for small-to-medium-sized apparel companies. These include manufacturing, global shipping and e-logistics.

We have the logistics scale you need – shipping thousands of containers around the globe annually.

We’ve been down your path before and take on projects quickly, providing you with fabric, sundry & construction options in a readily understood process.

What We Do

We want to help our customers build on their success. So, we implemented a development plan that leverages our global experience and industry expertise to our customers’ advantage. We provide you a competitive edge by offering comprehensive product development solutions, typically for less than you would pay going through the risky time intensive factory direct route. We work in a collaborative and transparent manner, keeping you informed with each step of the process. Unlike agents who merely point you to a factory, we stay connected. We are your trustworthy liaison in the sourcing process, so you have an experienced insider representing your business at all times.

Our breadth of knowledge and global resources help you to avoid pitfalls and financial missteps. Low investment cost for your company helps make scalability a reality sooner. Reward with minimized risk. It’s a smart growth strategy.

Our Story

Inovatex Apparel is built on the solid foundation of Standard Fiber, a noted global supplier of home textile products. Inovatex Apparel is quickly becoming a significant apparel industry contributor by applying leading-edge manufacturing and performance finishing capabilities to innovative fabrics. In collaboration with our customer inspired, forward-thinking designs, we are changing how apparel is sourced and transported globally. We’re helping our customers improve their competitiveness in the marketplace. We are leveling the field.

Inovatex is a subsidiary of Standard Fiber, a US company that was founded in 1998 to leverage large scale Chinese textile product resources for growing US markets. We have experienced staff and offices in the US, UK, China, India & Pakistan. The company has a supply network with over 100 active factories and manufacturing, distribution & retail customers in over 30 countries.

Our Team

We pivot from our main office and showroom in San Francisco, with additional key staff adding regional presence in other US markets. We also have a convenient New York office and showroom. Business development and merchandising teams at these locations are supported by product development professionals in China, India, Pakistan, Bangladesh, Italy and Brazil. We’re currently developing additional resources in Cambodia, Vietnam and Myanmar. Their strategic locations near our manufacturing facilities gives us the ability to more closely manage our relationships, processes, turn times and quality of goods.

Finally, Inovatex’s leadership team comprises tested apparel industry professionals who have extensive experience developing innovative, world-class product for brands and retailers across a wide range of product categories.

We have one goal: to develop, manufacture and ship apparel products that help to our customers grow their businesses.

Key Players

Tim Witzig

VP of Sales

Bob Moran

EVP Sales & Merchandising
650.877.0898 ext. 323

Johnson Kao

General Manager

Diana Yu

Product Manager
650.931.2895 ext. 309

Neeraj Duggal

Director of Apparel Business

Linda Li

Merchandise Manager

Contact Us

Our Address 577 Airport Boulevard, Suite 200 Burlingame, CA 94010
Feel Free to Call Us 650.931.2895